Experience with the summing-up: personal websites key factor in the development of
First, positioning
1. Clear objectives. Clear goals are to do site planning in the concept of time to ponder over, and most of them have a "great" goals. But these objectives are reasonable, it really clear, the need to investigate carefully, inferred that planning. Wanted Many of the small companies do not, engage in a timely chat tools wanted to become the second QQ, which is a B2B e-commerce site Alibaba wanted more than the same. Therefore, the grand goal of these clearly not.
2. Site personality. If the site culture and corporate culture, and even more easily understood. Because there are "no second network," said, so do Web site, the best will be able to find a good entry point for the vacancy, it has its own unique things have their own personality. This will be more accessible to rapid development. In addition Even if there were no vacancies in the industry want to do a better job, then there must also be their own concept for themselves and other unusual. This can be personalized content, clipart, ideas, mode of operation mode, etc. to be embodied in many aspects.
3. Clear development ideas, many Web sites are suddenly facing his great, but in operation but because of insufficient strength of a swamp, which is very shallow, as the ability to train people "Qiankun Predicament," the same, it is easy to escape Rumo. Therefore, a website to rapid development, not greedy at the beginning of a multi-with the whole. But should be done with its own characteristics, its own personality to attract their own needs of the population. This initial cost little, and transport is relatively easy to do a lot, and then increase with the development of 1.1 points, to own real up.
4. Points clear profit. Do websites, most of all to make money, then do it before considering how quickly the development of, for example, consider how profitable and how profitable these profitable model can properly enforced. A few years ago, there are many Web sites is popular without profit, and ultimately switching off.
Second, the operation
1. How to promote web site promotion, domestic Although individual professional studios, companies, etc.. Do search engines have registered, do e-mail marketing, has done online advertising agency, has done site diagnosis, the written text of the soft. No power can be its own web site to learn the skills in this area, but most are doing relatively one-sided and not mature enough. Strength of this website please best friend in the industry areas of expertise and the companies do. At present the main methods of marketing: search engine registration, Links, E-MAIL marketing, viral marketing, community marketing, N, held activities, network ads, soft, and so on and so forth. Each of these methods are still many details of the problem. Network promotion, winning the details.
2. Trust website how to get to profitability, technology was not the first one, clipart not the first one, the first one is really how to get the confidence here. Because not related to the traditional business, e-commerce, business is the foundation for the success achieved customer trust. This requires a reasonable framework view content, as well as many details of the effort. For example, a contact address, fixed telephone, a certificate for photos, ICP certification, previous customer evaluations, and so on, does not need to do very full, but must try to get customers trust themselves.
Third, services and management
1. Services. Service is whether the site can continue long-term development of a most important aspect, which requires many aspects to the details of performance, such as customer queries on the back. At the Forum more timely responses to the better, as far as possible in the MAIL the return within 24 hours, users of the doubt must be enthusiastic answer, and so on.
2. Management. Site management regardless of their own members and the management of the website content management, but more importantly the members of the exchange and management, and how to help their own members for their advice to the development of the site, the results can be imagined.
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